Introduction to Strategy Articulation
Strategy execution and managing change in an uncertain environment
- 0 Enrolled
- intermediate levels
- Last updated 26 Jul 2025
- English
Course Outcomes
- Introduction to Strategy Articulation
- The Importance of a Clear Strategy Statement
- Case Study: Edward Jones
- Components of a Strategy Statement
- Defining the Objective
- Understanding Scope
- Establishing Competitive Advantage
- The Role of Trade-offs in Strategy
- Developing a Strategy Statement
- Implementing Strategy Across the Organisation
- The Impact of a Well-Defined Strategy
- Conclusion: The Power of Words in Strategy
Course Description
- Introduction to Strategy Articulation
- The Importance of a Clear Strategy Statement
- Case Study: Edward Jones
- Components of a Strategy Statement
- Defining the Objective
- Understanding Scope
- Establishing Competitive Advantage
- The Role of Trade-offs in Strategy
- Developing a Strategy Statement
- Implementing Strategy Across the Organisation
- The Impact of a Well-Defined Strategy
- Conclusion: The Power of Words in Strategy
Topics Covered
Frequently Asked Questions

This course includes
- Lectures 0
- Duration 0m
- Skills intermediate
- Language English
- Certificate Yes

By tomwebb
Software Engineer